From the course: Learning to Run Webinars
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Selecting webinar presenters
- When you're selecting webinar presenters, consider the purpose and topic of your webinar. Webinar presenters should be the individuals most qualified to inform the audience about the topic. In many cases, having more than one speaker will be the best way to deliver a deep and engaging presentation. The purpose and topic of your webinar should drive the selection of your webinar presenters. It's not critical that every presenter is an expert orator. It's more important that the presenter has specialized knowledge about the webinar topic. In some cases, people will attend a webinar to hear from an expert or thought leader. Consider having the main presenter be the topic expert or invited guest speaker. For shorter webinars, or webinars with a very brief agenda, it may be appropriate to have a single presenter, but in most cases, it can benefit your webinar to have more than one presenter. There are several benefits to having more than one presenter for your webinar. The variability in…
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Contents
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(Locked)
Defining your purpose2m 9s
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(Locked)
Selecting a webinar topic1m 55s
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(Locked)
Selecting webinar presenters2m 31s
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Filling production team roles2m 16s
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Creating a webinar agenda1m 53s
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Orienting the audience2m 20s
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Building the presentation2m 43s
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Planning audience interactivity2m 20s
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Scheduling your webinar2m 9s
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(Locked)
Marketing your webinar2m 31s
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(Locked)
Rehearsing your webinar2m 29s
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(Locked)
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