From the course: Learning to Run Webinars

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Scheduling your webinar

Scheduling your webinar

From the course: Learning to Run Webinars

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Scheduling your webinar

- Take care to ensure that people can attend your webinar event. Make sure to schedule a time and date for your webinar that your presenters, production team, and target audience can easily attend. If possible, poll your target audience in advance to see what dates and times will be best for them. Make sure that the date and time you select and advertise works for all your presenters, your guest speakers, and for your production team. Tuesdays, Wednesdays, and Thursdays are usually best for maximizing webinar attendance. Do no schedule webinars close to a major holiday or a long weekend. Consider the time zones where your audience is located. If you have a truly international audience, a time around 1PM or 2PM Eastern is best. On the webinar invitation, state the beginning and ending time of the webinar so the attendees know how much time to block off on their calendar. A best practice is to keep your webinar under an hour in length. There's a strong likelihood that audience members…

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