How publishers use Google Trends

One thing all of us can agree on is that we are different. …Google Trends helps you identify and quantify those differences. …Where the Google AdWords Keyword tool will tell you what people are searching …for now. Google Trends gives you similar insights, …but over a longer period of time. So, how can we use it with book marketing? …I think there's two ways, one is to help you decide where you might invest, where …you're selling. And the second way is to give you ideas …for books. Book subjects, blog topics, that type of research.…

Google Trends is another free tool from Google, and you do not have to have an account. …You don't have to register. Simply type in the terms that you're …looking for and let's compare kindle, iPad, and Nook. …They'd be the three big names in Ebook reading, click the explore button. …Now, what this is going to show is how each of these terms are trending over …several years. So Kindle be in blue, iPad in red, and …then Nook is in gold. The Apple iPad is very popular, and the …