Author
Updated
7/1/2015Released
7/1/2015- Cite the general purpose of RFP.
- Create a plan for asking questions.
- Explain the best way to understand the reader.
- Differentiate between external solicited and external unsolicited proposals.
- Identify the prefactory parts of a proposal.
- Apply the appropriate rules for writing a proposal.
- Construct a reader-friendly proposal design.
- Select appropriate visuals for a proposal.
Skill Level Intermediate
Duration
Views
- Welcome to Writing Proposals. A proposal, by definition, is a document that offers a solution to a problem, or action necessary for a specific need. Hi, I'm Judy, and in this course we're going to delve into four categories of proposals. Solicited, Unsolicited, Internal, and External. And within those four basic categories are at least a couple dozen specific types of proposals. Technical, Project, Sales and Grants, for example.
So some that have been requested and others that haven't been, but all with support. Proposals are submitted for a variety of purposes. Citizens make proposals to government agencies. Builders make proposals to change local zoning ordinances. Web designers make proposals for webpage designs. A researcher writes a grant proposal to get funding for research. Employees identify needs within an organization, and propose solutions. Then there's the marriage or wedding proposal.
Not part of this course. Proposal writing is considered difficult because it's tedious, has numerous potential formats, generally has a tight deadline, potentially competing against dozens of other proposals, and may be rejected after all that hard work. So let's get started on learning how to write strong proposals. Ones that may result in a higher acceptance rate.
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Business Writing Principles
with Judy Steiner-Williams1h 32m Beginner -
Writing Recommendations
with Judy Steiner-Williams10m 52s Intermediate -
Grammar Foundations
with Judy Steiner-Williams2h 11m Intermediate
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Introduction
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Welcome1m 30s
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Using the exercise files1m 51s
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1. Understanding the Proposal
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Reading the RFP4m 1s
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Asking questions4m 18s
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Using charts2m 58s
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Understanding the reader4m 18s
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2. Types of Proposals
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External solicited3m 48s
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External unsolicited4m 41s
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Internal solicited4m 53s
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Internal unsolicited3m 32s
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3. Responding to an RFP
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Using a direct approach4m 21s
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Following the rules6m 42s
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Connecting the dots4m 29s
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Offering more3m 12s
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4. Customizing the Proposal
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Researching the company3m 45s
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Using the client's jargon3m 36s
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Being concise5m 19s
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5. What to Include
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Overview of proposal parts4m 40s
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Prefatory parts5m 28s
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Body parts5m 7s
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Ending parts4m 31s
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Appended parts4m 22s
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Visuals4m 45s
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6. Following Up
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Taking initiative5m 51s
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Debrief on the outcome4m 46s
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Conclusion
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Next steps2m 35s
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Video: Welcome