From the course: Writing a Proposal

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Offering more

Offering more

From the course: Writing a Proposal

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Offering more

- Offer more? You’ve already given your best bid or offered the best product or service you can provide. In fact, maybe you should’ve charged more. But you really want your proposal to be accepted. So why should you offer more and more of what? Maybe the more is you submitted the required proposal but then added another solution in a section labeled “alternative solutions.” Remember though to submit additional information only if requested or not specifically prohibited. Maybe the more is a guarantee that the other proposals can’t offer, such as a three year workmanship guarantee, or a free year of support. Maybe the more is a good reputation; letters of recommendation and testimonials from satisfied clients, but be selective and include those that are relevant to this client’s situation. Two to four well written testimonials usually carry a lot more weight than a dozen poorly written or irrelevant ones. Or the more might be adding these personal elements: supplying crews that you’ve…

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