Join Nigel French for an in-depth discussion in this video Using the exercise files, part of Developing a Style Guide.
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If you're a Premium member of the lynda.com online training library, you have access to the exercise files used throughout this title. The files are all in the Exercise Files folder. If you're a Monthly or Annual subscriber to lynda.com, you will not have access to the exercise files, but you can still follow along with the files of your own.
- Understanding how style guides fit into the branding process
- Who is a style guide for?
- Formatting the guide
- Deciding what to include
- Identifying your position statement and voice
- Working with logos and typography
- Formalizing brand colors
- Working with images