Join Tom Geller for an in-depth discussion in this video Increasing your rates, part of Freelancing Fundamentals.
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There are only so many hours that one person can work every week.…So, once those hours are spoken for, the only way you can increase the financial…yield on your time is by raising your rate.…To explore ways to do so, let's revisit the psychology of how people buy…freelancer services.…As mentioned earlier in this course, buyers have to justify your price by…measuring it against other considerations.…They ask themselves, "What's the overall value of doing this project?"…"Can I do it myself, if so, with what costs and risks?"…"What are the costs and risks of assigning it out?"…And finally, "To whom can I assign it to keep the costs and risks at their lowest?"…It then comes down to a cost benefit analysis for the buyer.…
The values are pretty subjective and not always easy to measure.…You can sway some of the points your way, but not all of them.…Let's look at each of them.…First, what's the value to the buyer of having the project done at all?…You might not have a say in this, although some sales processes include helping…
A bonus chapter covers common questions freelancers have when entering the field.
- What is freelancing?
- Defining your career goals
- Funding your startup
- Getting licenses, permits, and insurance
- Setting prices
- Finding work through agencies
- Getting referrals
- Working with time and project management tools
- Increasing your rates