Join Morten Rand-Hendriksen for an in-depth discussion in this video Social interaction, part of Blogging for Your Business.
Getting your blog post shared on social media is a great way of bringing in new …readers and starting a conversation about your company and your brand. …To make this happen you have to ensure your content is sharable and also worth sharing. …The trick is to customize the message to the medium. …Let's take a look at some best practices on how to get your content out to social …media once it's published. And also how to keep the conversation …going and encourage further sharing. Assuming your company has social media …channels, like a Twitter handle, a Facebook page and a Google Plus page set …up, the first thing you should do when publishing a new post is push that post …out through these channels. The temptation here is to set up an …automated system that blasts the posts out to all the channels at once using a …box message. But this is not an effective strategy.…
Twitter, Facebook and Google plus and other social media channels are all very …different and all have their own languages. …
- Why blog for business?
- Defining goals for your blog
- Deciding where to host a blog
- Picking a platform
- Creating a content strategy
- Designing the blog
- Scheduling posts
- Promoting posts on Facebook, Twitter, and other social networks
Skill Level Appropriate for all
Insights from a Content Marketerwith C.C. Chapman17m 58s Appropriate for all
1. Blogging for Business: Core Concepts
Where does the blog live?2m 50s
5. Content Creation
Going live and beyond1m 16s
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