Learn about the different components of the Bing Ads interface, and see how to navigate through it seamlessly.
- [Voiceover] The Bing Ads interface's recent features.…Now let's walk through other parts of the…user experience and the navigation that will help you.…Starting on the home screen,…so if you click on home, this brings you to…a screen with an account overview.…So you can think of this as a standard dashboard way…you can go and click on customized models…where you can make changes to the columns…and how they will appear.…And you can also, from within this area,…you can drag around different widgets…and place them in different positions.…
Next, if you click on the Campaigns tab,…we find an aggregate list of campaigns.…If I scroll down to them, and if I mouse over briefly,…you'll notice different fields that can be changed.…So these are important settings that you can quickly make…at a campaign level, like you could be pausing the campaign,…you could be changing its name or the budget,…and, from here, you could also go into…the ad group levels, if you wish.…So I can click on Ad Groups.…
And now this will allow you to make some changes…
- Identify the steps required to create a Bing account.
- Recognize the essentials of navigating the Bing interface.
- Explore the steps to setting up billing practices on Bing.
- Examine the basics of campaigns, ad groups, and importing campaigns on Bing.
- Recognize how to estimate traffic and set bids on Bing.
- Identify the fundamentals of effective ad writing on Bing.
- Examine the essential components of Bing Ads policies.
- Determine how to utilize dynamic text ads.
Skill Level Beginner
1. Bing Ads: A Prominent Network
2. Getting Started with Bing
3. Main Features
4. Remarketing with Bing Ads
5. Campaign Optimization
About campaign optimization3m 31s
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