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As a lifelong data geek, Ben Sullins dedicates his time to helping others use data wisely. He makes information meaningful and has fun doing it. His background affords him a unique set of knowledge that sets him apart in the data community. Since the late 1990s, he has consulted many high-tech companies, including Facebook, Microsoft, LinkedIn, Cisco, Mozilla, Pluralsight, and Genentech, on democratizing data in their organizations. Moreover, Ben spent three months leading the charge at Facebook to grow its data culture by demonstrating proper tool implementation and data visualization techniques using Tableau. And with this expertise, Ben aims to provide exceptional service to his customers by enriching their lives with impactful smart data.