Learn about the platform.
- [Lecturer] There are a number of social networks around today and most people are aware of at least three. Let's start with Facebook, the network that you use primarily to stay connected to your friends and family. It is the home of many of your favorite cat memes and videos, as well as being the number one place to keep up with what everyone else is having for dinner and where they are currently on vacation. Okay, so, all joking aside, there are serious business aspects to Facebook and it is a useful place to have a presence on professionally, but I tend to think of it more of a component part, maybe of what marketing people would perhaps call a funnel, as far as creative professionals are concerned.
LinkedIn is often thought of as the business professional's Facebook equivalent and there's a lot of new stuff popping up there all the time that would support that, but maybe more pure business in domain than the creative business specifically. Then of course we have Twitter, broadly categorized by intent, maybe more for what we're thinking at a given time. And again, another component funnel part of social networking as we'll cover later on in the course.
And then we have good old Instagram, which is perhaps the preferred way of many of today's people, because you can communicate visually and very, very quickly. I'm a big fan of Instagram, it does remove certain linguistic barriers and it is a very engaging way to outline a story, elevator pitch style though that may be, and it's just so easy to skim through the content without having to read lots of things while you're just browsing. So those and a few others I can think of are out there and they have their roles to play as you'll learn later on in the course, but we're maybe missing something here.
None of those are dedicated to doing nothing other than showcasing creative work from almost all of the creative disciplines, and that's where Behance comes out on top, it gives you a dedicated place to showcase, discover, and network in the fields of graphic design, photography, illustration, interaction design, motion, architecture, product design, fashion, advertising, fine arts, crafts, game design, and sound.
In each of those categories you can drill down into specific disciplines from typography to toy design, leather craft to UX in Motion to make up. So there's a place for you and your work that has been made just for you.
In this course, professional illustrator Tony Harmer shows you how to share and promote your work with Behance. He teaches you how to build a custom digital portfolio that syncs changes to your Behance projects and allows you to keep your own unique URL. Plus, learn how to access Behance on mobile devices and integrate with other social networks, like Twitter and Facebook.
- Creating your Behance profile
- Adding a team profile
- Finding people to follow
- Using Behance as a résumé
- Seeking work on Behance
- Using the Behance mobile app
- Adding projects and media to Behance
- Creating a portfolio site
- Commenting on projects