One of the first steps in getting started with Adobe Social is setting up personal preferences, including time zone and email notifications. In this tutorial, you will learn how to successfully set up personal preferences, including timezone, home page view, and email notifications.
- One of the first steps in getting started with Adobe Social is setting up your personal preferences. This includes things like setting your time zone and your email notifications. After you log into the tool, you'll want to click on this profile silhouette right here and then the gear icon. This will take you to your personal preferences. You'll see the first thing that you can set up is your time zone. Now keep in mind, it's important to select the correct time zone because this time zone will be used when publishing posts. So I'm going to change mine to Pacific time.
And then the next option that we can personalize is our home page. So the home page is the first thing you'll see when you log into Adobe Social. Right now I have it set as the Marketing Overview dashboard and we'll go into detail about what this is. But basically, it gives a complete overview of all of our social initiatives and their performance. So I'm going to leave that as is. But if you look here, you can change your home page to a number of different things. Below that you'll see email notifications. So email notifications, this is important because the way it's set up right now is it's selected everything so you'll probably be getting a lot of emails from Adobe Social.
So first make sure that you have the correct email address set up with the account. And then below that you can select or remove anything that's selected in terms of email notifications that you'd like to receive. So, for example, I'm going to remove this right here because this is going to email me anytime a post has been approved and scheduled for posting. Now if you're scheduling a lot of content then you're going to get a lot of email notifications. So that's why I unchecked it. But you'll want to walk through each of these and see which ones you'd like to receive and which ones you wouldn't.
Once you're done with that, you can scroll to the top and click Save. This is all pretty straightforward, but it's important to make sure that this is one of the first things you complete while getting set up on Adobe Social.
This course will familiarize new users with the Adobe Social platform. Social media marketing expert Michelle Hernandez shows how to publish content, set up reports and publishing workflows, add campaigns, create tags, and track competitors. Plus, learn how to set up social listening rules to monitor conversations across the social web. You can also see how your campaigns are performing with Adobe Social's impressive analytics tools. Want to keep your online communities on track? Watch the chapters on unified moderation, which allows you to moderate comments across multiple platforms and implement auto-deletion and escalation rules. By the end of the course, you should be able to more effectively manage your brand, engage your audience, and measure ROI from all your social media marketing efforts.
- Explain how to add users and groups to Adobe Social.
- Describe how to add social properties to Adobe Social.
- Summarize how to set up social listening rules.
- Recall how to track your competitor’s pages.
- Describe how to use the content calendar.
- Cite the tools you can use in Adobe Social to track your success.
- Differentiate between the two types of moderation rules in Adobe Social.
- Describe the various dashboards in Adobe Social.