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Identify your growth optimization key

Identify your growth optimization key: Creating a Marketing Growth System
Identify your growth optimization key: Creating a Marketing Growth System

Before launching a growth system, you must understand why you want growth. In this tutorial, John Jantsch covers the importance of identifying your Growth Optimization Key (GOK). The GOK reveals "why" the business is growing. John shares the top 5 growth optimization keys - profit, lifestyle, legacy, momemtum, and authority. Identify which key drives the purpose of your company.

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Skill Level Advanced
42m 44s
Duration
33,319
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