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Identify what you will measure

Identify what you will measure: Creating a Marketing Growth System
Identify what you will measure: Creating a Marketing Growth System

In this tutorial John Jantsch covers what you should measure when creating a marketing growth system. Learn to measure what matters. Use your growth optimization key to ensure what you're measuring is tied to your objectives. Start fast and iterate, using A/B testing. Refine the winners and cut the tactics that lost.

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Skill Level Advanced
42m 44s
Duration
23,299
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