Join Bobby Owsinski for an in-depth discussion in this video Visual design element tips, part of Website Management for Musicians and Bands.
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The look of your site is all important in that it has to…adequately reflect your musical brand, but it has to engage your visitors as well.…That said, here are a number of basic points to consider with your design.…Keep the most important content above the fold or at the…top of the screen where the reader doesn't have to scroll down.…Here's an example with my own bobbyowsinski.com page.…As you can see the most important part is the rotating banner here.…If we're to go down a page. Now this is below the fold.…You can see there's lots of other information on the page.…
But the most important is at the top.…Watch out for clutter.…Achieve a balanced layout by designing no more than three…focal points by using the big, medium and small strategy.…Once again, if we go back to my website, you can see that here.…And that you have big, medium, and small.…And that you don't have a lot of clutter, there's lots of wide space.…The big, of course, is the banner, that's the thing that draws your eyes.…To the middle of it.…
Get more music marketing tips from Bobby in Facebook for Musicians and Bands and Social Media Basics for Musicians and Bands.
- Identifying the key elements of a successful band website
- Visual design and navigation tips
- Optimizing media for your site
- Adding a website description and meta tags
- Designing the press and booking sections
- Measuring your website's performance