Join Bobby Owsinski for an in-depth discussion in this video Measuring website statistics with Google Analytics, part of Website Management for Musicians and Bands.
Google Analytics is another free measurement tool that's easily available.…If you have a Gmail accounts or you have…a Blogger account, then you already quality for Google Analytics.…All you have to do is create an account, which…pretty much means you just sign in with your Gmail account.…In this case, I'm going to sign in And you can see, I…have a number of accounts here that Google Analytics is looking at.…And what we'll look at is, look at blogs bot.…Blogs bot is my big picture blog.…And once again, this gives us an overview and…it tells us how many people visited the site.…
It's telling us the average visit, telling us…the new visits, telling us the unique visitors.…What their average page visit is gives us a…ratio of new visitors to returning visitors, all those things.…We go down here just a little bit more, it tells us a language.…So for the most part,…my visitors are English speaking.…There's some from Germany, there's some from France, we can…go see, mobile for instance, what their operating systems are.…
Get more music marketing tips from Bobby in Facebook for Musicians and Bands and Social Media Basics for Musicians and Bands.
- Identifying the key elements of a successful band website
- Visual design and navigation tips
- Optimizing media for your site
- Adding a website description and meta tags
- Designing the press and booking sections
- Measuring your website's performance