From the course: Social Media Promotion for Musicians, Artists, and Engineers
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The best time to post
From the course: Social Media Promotion for Musicians, Artists, and Engineers
The best time to post
- [Instructor] While you might be writing the best, most engaging posts, they do no good if your fans aren't reading. The question then becomes when is the best time of the day to post on Facebook? There've been many studies on the subject, but most of them found pretty much the same thing. Facebook usage is highest at 11 a.m., 3 p.m. and 8 p.m. Eastern Time. The biggest spike occurs at 3 p.m. Eastern Time on weekdays, with Wednesday at 3 p.m. being the busiest Facebook period of the week. Fans are the least active on Sunday. Posts at the top of the hour, meaning one o'clock, three o'clock, nine o'clock and so forth, see more interaction that at other parts of the hour. Posts that occur in the morning tend to perform almost 40% better in terms of user engagement than those in the afternoon. Release all of your major stories early in the morning, in order to get the most traction. If you post between 11 a.m. to 4 p.m. Eastern Standard Time you risk your content being pushed down by…
Contents
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Facebook marketing overview1m 46s
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(Locked)
How Facebook determine what's in your news feed3m 42s
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(Locked)
Your Facebook personal page1m 1s
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(Locked)
Your Facebook fan page3m 9s
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(Locked)
What should I say?2m 1s
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(Locked)
Crafting a promotional post that works2m 24s
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(Locked)
The best time to post1m 7s
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Scheduling posts1m 43s
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Secrets to getting your posts liked5m 24s
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Facebook posting rules2m 44s
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(Locked)
10 best Facebook practices for artists and bands2m 40s
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Facebook video basics1m 36s
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(Locked)
Designing a video for Facebook1m 28s
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(Locked)
7 tips for publishing Facebook videos1m 14s
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Using Facebook Live2m 56s
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Promoting your posts1m 23s
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An overview of the Ad Manager13m 23s
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Facebook policies everyone should know3m 12s
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