From the course: Social Media Promotion for Musicians, Artists, and Engineers
Unlock the full course today
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Crafting a promotional post that works
From the course: Social Media Promotion for Musicians, Artists, and Engineers
Crafting a promotional post that works
- [Instructor] As stated in previous videos, using Facebook for promotion dictates the way in which you post. That's because you have to craft each post in such a way that it provides you with brand building, promotion and information. Let's look at some examples. Having breakfast after the gig. Just had bacon and eggs and potatoes. The bacon was greasy and the potatoes were burnt. The coffee was good though. This is a bad post and here's why. First of all, it's way too personal. Who cares about your breakfast? Even if Beyonce or Adam Levine posted this, it would still be boring. Second of all, it's too long. As you'll see, shorter posts tend to work better but the only thing that's okay here is the fact that he mentioned it was after a gig which provides a slight hint of something a fan might want to know but where was the info about the gig? Let's look at an approved example. Great gig at the Capitol tonight. You people rock. Two girls jumped on stage and Joey boogied with them…
Contents
-
-
-
-
-
-
-
Facebook marketing overview1m 46s
-
(Locked)
How Facebook determine what's in your news feed3m 42s
-
(Locked)
Your Facebook personal page1m 1s
-
(Locked)
Your Facebook fan page3m 9s
-
(Locked)
What should I say?2m 1s
-
(Locked)
Crafting a promotional post that works2m 24s
-
(Locked)
The best time to post1m 7s
-
(Locked)
Scheduling posts1m 43s
-
(Locked)
Secrets to getting your posts liked5m 24s
-
(Locked)
Facebook posting rules2m 44s
-
(Locked)
10 best Facebook practices for artists and bands2m 40s
-
(Locked)
Facebook video basics1m 36s
-
(Locked)
Designing a video for Facebook1m 28s
-
(Locked)
7 tips for publishing Facebook videos1m 14s
-
(Locked)
Using Facebook Live2m 56s
-
(Locked)
Promoting your posts1m 23s
-
(Locked)
An overview of the Ad Manager13m 23s
-
(Locked)
Facebook policies everyone should know3m 12s
-
-
-
-
-
-
-
-