Music producer Bobby Owsinski interviews producer and industry critic/advocate Michael Beinhorn about his career, influences, and inspirations.
- To me, that's one of the beautiful things about art. You know, that you can kind of create these, these crazy visions in your mind and like, and kind of at the other end come out with a, wow, that's what that looks like, that's kinda cool, I like that, you know? So that's really what the whole, what that project was about. - And then you got a big hit out of it. A huge hit. - And it was great, because it wasn't what we were doing it for. It wasn't what we had prepared for. We were just there, in the moment, trying to do something that would be pleasing for us, that would be interesting, and that was fun.
Co-writer and producer of Herbie Hancock's 1983 mega-hit "Rockit," Michael Beinhorn has worked with Soundgarden, Hole, Marilyn Manson, and Ozzy Osbourne, among others. His How To Save Popular Music blog is a witty and acerbic commentary on many facets of the industry. In this interview, Bobby and Michael chat about Michael's career, influences, and inspirations, and the future of pop music.