Google Analytics engagement reports

- [Instructor] As you dive deeper into your analytics, … you're going to begin to want to understand … how users are engaging with your site. … What content is interesting to them? … Are they scrolling deep enough on the page … to get the answers that you hope they find? … Are they engaging with video content … or submitting your contact forms? … All of this will be aggregated into your engagement reports. … And I'm here on the Engagement overview, … which I've selected by choosing Overview … from the Engagement dropdown on the left-hand side. … For starters, we can see the average engagement time … is 11 seconds, and obviously, we would prefer … a much higher number. … And as we begin to build out our site … and evolve our content, … we can see how this engagement time trends over time. … As we scroll down, we can look at key engagement metrics, … in this case views, since this is a webpage, … and here the card on the right-hand side … shows us specific events that Google Analytics …