Join Peter Kent for an in-depth discussion in this video Listing against an existing product, part of Selling on the Amazon Marketplace.
- Now let's discuss the concept of listing a product…against an existing product page.…For obvious reasons, Amazon does not want duplication.…If, for example, you're selling a Nikon D90 camera,…when you list your product for sale,…you're not going to create a brand new product page.…There's already a D90 page there after all.…The page currently has 11 merchants selling the new product,…68 selling used cameras…and three selling refurbished units.…Amazon doesn't want 80 or more different D90 product pages.…
That would be a huge mess for customers.…Rather, they want a single D90 page…with all the merchants selling that product listed.…So, when you list a product,…you're going to begin by seeing if the product…is already in the Amazon system.…If it is, you'll list against that existing product.…That is, you'll enter information…about your particular unit,…but most of the basic product information…will already be there.…We'll see how to do this in a later video.…But what if you have a product that is not yet…in the Amazon system?…
Author
Peter Kent
Released
11/10/2014- Understanding the Amazon Marketplace
- Listing against an existing product
- Reviewing shipping options
- Paying referral and closing fees
- Setting up an account
- Listing products individually or en masse
- Dealing with taxes
- Shipping products
- Managing inventory
- Creating reports
- Handling customer feedback
Skill Level Beginner
Duration
Views
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Introduction
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Welcome59s
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Why to sell on Amazon2m 52s
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1. Understanding the Amazon Marketplace
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The Amazon advantage3m 27s
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Selling new or used?2m 54s
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Shipping options9m 2s
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Amazon referral fees2m 54s
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Variable closing fee3m 24s
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Shipping credits1m 48s
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Example of fees2m 47s
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2. Setting Up an Account
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3. Creating and Pricing Listings
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Understanding product pages9m 42s
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Understanding the Buy Box3m 37s
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Listing a product10m 58s
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Listing a new product8m 11s
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Listing products en masse14m 19s
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Dealing with taxes7m 53s
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4. Shipping Products
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"Shipping" your FBA orders1m 45s
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5. Managing Your Business in Seller Central
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Managing inventory13m 28s
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Managing FBA inventory7m 25s
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Creating reports6m 12s
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6. Managing Customers and Reviews
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Seeing how Amazon rates you9m 35s
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Conclusion
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Goodbye53s
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Video: Listing against an existing product