A fairly standard video graphic that you will use in almost every type of video project is a lower third. This is a graphic that helps identify the speaker. You can build this in a tool like Adobe Photoshop. In this video, Richard Harrington walks you through how to place a logo in a lower third in Photoshop.
- Another element that's common with…the lower third is a logo.…Perhaps it's the brand identity…for the organization,…or maybe the television station.…The Place command works well here,…particularly if the logo is a vector file.…Just choose File, Place Embedded.…You can now navigate and choose the logo.…In our case, the logo is a Photoshop document,…but this would also work with…EPS or Adobe Illustrator files.…When you choose Place it'll add the logo in.…
Now what I can do is easily move…that into position.…Remember, anything that's meant to be read…should fall inside of the safe title area boxes.…If you wanna scale this just hold down…Shift + Option or Shift + Alt,…and as you drag it will scale from the center.…I'm gonna place that there and press Return.…And I like that.…But now that I see the logo here,…I realize that I'd like the bar to be a…slightly different color.…You may recall that we have everything in layers.…
So it's very simple to double click and bring up…the controls for that hue saturation…adjustment layer.…
Author
Richard Harrington
Released
6/29/2018- Designing lower thirds in Photoshop
- Creating alpha channels in Photoshop
- Designing 3D type in Photoshop
- Distressing text
- Creating a watermark
- Animating text with After Effects
- Using animation presets
- Extruding 3D text in After Effects
- Creating titles in Premiere Pro
- Adding a logo to a lower third
- Using Dynamic Link with text for Premiere Pro and After Effects
Skill Level Beginner
Duration
Views
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Introduction
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Exercise files44s
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1. Designing Lower Thirds in Photoshop
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Designing the bar9m 7s
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Placing a logo2m 16s
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2. Designing 3D Type in Photoshop
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Extruding and inflating text3m 16s
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Adjusting color and bevel3m 49s
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Transforming 3D objects3m 18s
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3. Photoshop Design Techniques
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Distressing text6m 42s
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Ripped from the headlines10m 55s
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Creating a logo bug7m 40s
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Creating a watermark5m 48s
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Using Photoshop templates8m 32s
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4. Animated Text with After Effects
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Adding text to a composition4m 41s
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Using multiple animators6m 27s
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Creating custom animations9m 59s
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Saving presets3m 9s
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Exporting the animation5m 13s
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5. After Effects Design Techniques
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Extruding 3D text5m 17s
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Using environment maps4m 58s
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6. Overview of Text in Adobe Premiere Pro
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7. Linking Workflows for Text with Adobe Video Apps
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Conclusion
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Next steps1m 3s
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Video: Placing a logo