Join EJ Hassenfratz for an in-depth discussion in this video Day 1 challenge: Fly, part of 5-Day Mograph Challenge: Animated Icons.
- Hello, and welcome to day one of this motion graphics challenge. In this challenge, you'll play the role of a motion graphic artist who is tasked to animate this fly logo designed by lynda.com author Von Glitschka. Let's say this logo is for a client who works in the digital data backup industry. How will you animate this logo to reflect the services this client provides? Logo branding is very important. It represents the entire brand and needs to visually describe what a company does.
Animating this branding is just as important. Do little brainstorming. Do you think this logo needs to animate quickly or gracefully? How you animate the logo should relate and fit with what this company does. Remember, the point of these challenges is to give you an outlet for a technique you may have wanted to try or just to get your design and animation chops up, so be sure to set the bar high. When you're done, be sure to share your .gif animation on social media using the hashtag #5DayMoGraph and post it the Tumblr page 5daymograph.tumblr.com.
Get feedback by sharing your work on Facebook and Twitter using the hashtag #5dayMograph, and by posting it to our Tumblr page at 5daymograph.tumblr.com.