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Reach the right audience at the right time

Reach the right audience at the right time: Programmatic Advertising Foundations
Reach the right audience at the right time: Programmatic Advertising Foundations

Programmatic and real-time bidding (RTB) enables advertisers to reach audiences based on behavior, and deliver the ad in a creative format that best suits the message. In this video, learn how advertisers are able to reach the right audience at the right time, on the right device, with the right ad.

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Skill Level Beginner
1h 14m
Duration
2,369
Views
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Skills covered in this course
Advertising Marketing Adwords

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