From the course: Learning Adobe Spark Post
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The power of font legibility - Adobe Spark Tutorial
From the course: Learning Adobe Spark Post
The power of font legibility
- [Narrator] Let's talk about the power of font legibility. When we have the wrong fonts, that can actually change the perception, that people have over our brand. Now if you look at this graphic, the fonts really do not feel a high-end aesthetic that I'm trying to achieve, and some of the fonts there actually make the clothes look like a cheaper quality, because it doesn't really align with the aesthetic that I want to capture. Now we only have a few seconds to capture the attention of our audience, especially on social media. So having the right fonts that are legible, is crucial! So I want to talk you through a journey on how we can make this graphic, work much better for us, with a lot better legibility, and allowing us to really share our message of this flash sale that we're having. So let's tap on one of the areas, where we're going to start changing our type. So I selected flash sale. Now I'm going to go into the actual font, and we're going to change it to Montserrat, because…
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