Print Production Fundamentals

with Claudia McCue
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Print Production Fundamentals
Video duration: 0s 4h 27m Beginner

Viewers:

Join author Claudia McCue on a journey that introduces the printing process and reveals the keys to designing a document that prints as well as it looks onscreen. This course takes you on the floors of two commercial print houses (BurdgeCooper and Lithographix), to better understand the life cycle of a print job and observe printing presses in action. Along the way, discover how to better communicate with your printer, choose the correct paper, inks, colors, and fonts for your project, and how to correctly lay out your documents in Adobe Illustrator and InDesign. This course is designed to help you and your printer produce a professionally finished print job, whether it's a business card, brochure, or multipage magazine.

lynda.com thanks the BurdgeCooper and Lithographix printing companies for access to their facilities and permission to film on site. Learn more at www.burdgecooper.com and www.lithographix.com.

Topics include:
  • Understanding the importance of contact proofs
  • Handling corrections and alterations
  • Choosing from offset, letterpress, thermographic, or digital printing options
  • Understanding how the inks, colors, and paper interact
  • Building a document at the correct size
  • Folding and trimming
  • Choosing fonts
  • Working in Illustrator with swatches, effects, and more
  • Laying out a document in InDesign
  • Generating a final PDF
  • Troubleshooting print issues
  • Preflighting your print job in Acrobat
  • Submitting files to the printer
Subject:
Design
Software:
Acrobat Illustrator InDesign Photoshop
Author:

Welcome

- Hi, I'm Claudia McCue. Welcome to Print Production Fundamentals. The world of printing is a fascinating but complex one, and its requirements can be full of surprises for a designer who just wants to submit a job. And in printing, surprise is usually not a good thing. In this course, I'll walk you through this world so that you can deal with it sanely and with successful results. You'll see how jobs flow through the printing plant. You'll understand how to meet different needs depending on the type of job. And you'll see what happens for the files that you submit.

We'll talk about the different types of printing, including letterpress, sheet-fed, web press, and some others. I'm gonna show you how to think about print as you're designing, and how to create files that will come out the other end without surprises. I'll be talking about process color versus spot color, how ink behaves on paper, and the mechanics of printing, including why it's important to build to the correct size, to anticipate the requirements of folding and trimming, and setting up for die cutting. And also preparing for other specialty finishing processes, such as embossing and foil stamping.

I want to show you how to find problems before they become catastrophes. And finally, we'll take a look at InDesign, Photoshop, Illustrator, and Acrobat as they relate to building healthy files for print. I'm excited to share my knowledge with you. After all these years, I still love printing and I hope you'll see why by the end of Print Production Fundamentals.

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