Join Claudia McCue for an in-depth discussion in this video Building a roadmap: Deciding on the type of package, part of Print Production: Packaging.
Later in this course, we're going to…concentrate on designing for folding cartons because…that's the simplest way to get started with the tools that you already know.…But let's take an overview of the various kinds of packaging.…Of course, you have bottles for containing liquids.…And then for substances such as gels and creams, it's more appropriate…to use a tube, so that you can squeeze the content out.…And we're all familiar with milk bottles and juice bottles.…So, those are usually plastic with little **** lids.…And then more elaborate containers with…dispensers for products such as cleaning products.…
And, of course, we all have canned…vegetables, and cans keep fruit and vegetables fresh.…Contents such as soup.…And I think we're all familiar with cans full of beverages.…Boxes are used frequently for food products, and a lot of boxed food…products also have a poly bag component to keep that food fresh.…Boxes contain a huge variety of contents.…Everything from food to electronics, to building materials, do-it-yourself items.…
- Deciding on the type of package
- Considering the consumer experience
- Replicating an existing package
- Adding flaps and fold-in tabs
- Using Illustrator and InDesign for layout
- Creating a dieline
- Checking the mockup
- Preparing your jobs for the printer
Skill Level Intermediate
Print Production: Spot Colors and Varnishwith Claudia McCue1h 57m Intermediate
1. Types of Packaging
2. Planning a Package
3. Dieline = Road Map
4. Designing in Illustrator
5. Designing in InDesign
6. Final Steps
Checking the mockup4m 25s
Next steps1m 40s
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