Hello lynda.com Newsletter Subscriber,

Welcome to our August 2009 newsletter!

lynda.com: Helping you learn, master, and apply digital tools and techniques.

Letter from Lynda

Hello Everyone!

Since I last wrote, we’ve launched 15 new courses. We’ve been recording and editing, teaching and sharing, and producing and publishing! We hope you’ll visit soon to see what’s new.

Free Final Cut Studio Training for Everyone

Final Cut Studio icons

The Final Cut Studio suite was just launched on July 23, and yes, we have training ready and waiting for you. The best part: The entire set of Final Cut Studio tutorials is free to everyone, member and non-members. Be sure to let all your friends and coworkers know!

Duarte Design

Newest Creative Inspiration: Duarte Design

Duarte Design is on a mission to change the world, one PowerPoint presentation at a time. Nancy and Mark Duarte, the wife-and-husband team behind Al Gore’s famous slide show about global warming, have built a thriving business out of creating high-impact PowerPoint and Keynote presentations. Their company has become the go-to presentation resource for some of high technology’s most visible companies, such as Adobe, Cisco, and HP. Nancy will be the first to tell you that it’s not the technology that matters most, but the story. This installment of Creative Inspirations tells the story of how this power duo elevated PowerPoint presentations to arguably the most compelling form of modern media.

Never stop learning: Go back to school with lynda.com

Go Back to School with lynda.com

Whether you’re a teacher, a student, an administrator, or simply have a passion for knowledge and a desire for growth, lynda.com has a program to help you learn. From customized classroom curricula, to campus-wide access, to gift subscriptions for a semester-long membership, lynda.com has lots of ways to go back to school. Visit www.lynda.com/promo/backtoschool/ for more information.

New digs

We’ve been busy changing our home base! Since lynda.com has been growing by leaps and bounds, we needed more space. Our phone numbers are all still the same, but our new main office is now located at 6410 Via Real in Carpinteria, CA 93013.

Facebook

Become a lynda.com fan on Facebook

We’ve been expanding our social media networking efforts over the last few months, and thanks to you, we now have over 4,300 followers on Twitter and hundreds of subscribers to our blog. Our latest area of concentration has been building our content and fanbase on Facebook. It’s not only a great place to introduce new titles, announce company news and job opportunities, we also really like the immediacy of fan comments and feedback. If you’re already a fan, feel free to share any of our posts on your profile, and if you’re not a fan yet, we invite you to join up at facebook.com/lyndadotcom.

Events

AIGA Design Legends Gala

6th Annual AIGA Design Legends Gala
Thursday, September 17
At The Waldorf-Astoria in New York City
www.aiga.org/events-gala

lynda.com is a proud sponsor of the Design Legends Gala 09, an annual fundraising event honoring those whose work inspires designers of all ages, sets the bar for creativity and innovation, and defines the design profession as we know it. The AIGA medal will be awarded to Pablo Ferro, Carin Goldberg and Doyald Young at this wonderful celebration.

We’ve secured a table for 12, and have 10 seats available to individual donors who would like to visit and dine with lynda.com founders, Bruce and Lynda. Because of our level of sponsorship, there are a few extras like attending a VIP reception beforehand, meeting the medalists, and attending an after party. Cost $400.00 per person– tax-deductible. Lynda published a blog post that includes more information about this event.

Adobe MAX 2009

Adobe MAX 2009
October 4 – 7, 2009
Los Angeles, CA
max.adobe.com

We’re happy to sponsor Adobe MAX 2009 this year in Los Angeles! Many of your favorite lynda.com authors will be speaking again, including Michael Ninness, Dale Rankine, Colin Fleming, Lee Bimelow, Jim Babbage, and Paul Trani. To top that off, Adobe MAX has arranged a super special discounted rate for the lynda.com community. If you’d like to attend the conference, you’ll find more information - and the discount code - on our events page. We hope you can make it!

AIGA Make/Think AIGA Design Conference

Make/Think AIGA Design Conference
October 8 – 11 2009
Memphis, TN
designconference.aiga.org

Lynda, Bruce and several other key lynda.com staff are attending Make/Think, the 2009 AIGA design conference that explores the dual roles of designers as makers of beautiful things and strategic problem solvers. Join us in Memphis this October with a stellar group of main stage speakers, dozens of specialized affinity sessions, roundtables with design luminaries, the excitement of “Command X: Season 2,” hands-on activities, workshops, studio tours and plenty of networking. If you’re planning to attend, send us an email. We are planning a lynda.com membership meetup!

That’s all for this month’s news. See you next month, and happy learning!
-Lynda

New releases

Duarte Design: Creative Inspirations
with Nancy Duarte
Running time: 1:00
(Online Exclusive)

Picasa 3 Essential Training
with Dane Howard
Running time: 3:42
(Online/DVD-ROM)

After Effects: Insight into Effects
with Chris Meyer and Trish Meyer
Running time: 3:31
(Online Exclusive)

QuarkXPress 8 Essential Training
with Jay Nelson
Running time: 8:06
(Online/DVD-ROM)

XHTML and HTML Essential Training
with Bill Weinman
Running time: 4:34
(Online/DVD-ROM)

Painter 11 Essential Training
with John Derry
Running time: 8:40
(Online/DVD-ROM)

Final Cut Studio Overview
with Damian Allen
Running time: 2:51
(Online Exclusive)

Creating Flash Web Sites in Encore CS4
with Chad Perkins
Running time: 0:45
(Online Exclusive)

Acrobat 9 Pro: Creating Multimedia Projects
with Brian Wood
Running time: 6:19
(Online Exclusive)

Flickr Essential Training
with Derrick Story
Running time: 4:09
(Online Exclusive)

Final Cut Pro 6 with Photoshop CS3 Integration
with Frank Rohmer
Running time: 2:23
(Online Exclusive)

Blender Essential Training
with Roger Wickes
Running time: 9:54
(Online/DVD-ROM)

Photoshop CS4: Selections in Depth
with Jan Kabili
Running time: 3:51
(Online Exclusive)

Pro Tools 8 Essential Training
with David Franz
Running time: 10:30
(Online/DVD-ROM)

Illustrator CS4 One-on-One: Advanced
with Deke McClelland
Running time: 12:55
(Online/DVD-ROM)

Podcasts from lynda.com

Covering everything from software tricks to industry events to interviews with professionals, lynda.com podcasts are well worth the download. Last month we talked about:

Episode 165: Google Apps: Docs Essential Training
Episode 166: Rick Smolan: Creative Inspirations
Episode 167: Flickr Essential Training
Episode 168: Acrobat 9 Pro: Creating Multimedia Projects

Watch the lynda.com video podcast via iTunes or via RSS.

Keep an eye on the site for these and many other helpful new courses coming to the Online Training Library® and the lynda.com store soon:

  • MySQL Essential Training
  • Photoshop CS4: Color Correction
  • Google Apps: Gmail Essential Training
  • CSS Positioning Best Practices
  • InDesign CS4: Interactive Documents and Presentations
  • Google Apps: Calendar Essential Training
  • Dreamweaver CS4 with CSS Essential Training
  • Photoshop CS4: Layer Masks in Depth
  • Fireworks CS4: Rapid Prototyping
  • Flash CS4 Audio Techniques
  • Renegade Animation: Creative Inspirations
  • Pro Tools 8: Mixing and Mastering
  • Excel 2007: Financial Analysis
  • Illustrator CS4 One-on-One: Mastery

Testimonial of the month

As a DIY graphic designer for our company, I find lynda.com an invaluable aid for learning, reviewing and growing. lynda.com’s quality of presentation and amazing depth of learning material simply puts me in awe. You get the very top names in the business and keep updating content. Frankly, there is nothing else to compare to lynda.com: You are in a league of your own and true innovators in the learning process. When you consider the sum of what is offered, it’s the best deal out there.

mike m. - 07/2009

Read more great feedback.

HOT Tip of the Month

“How to add a SWF file to an Adobe PDF File”
from Acrobat 9 Pro: Creating Multimedia Projects
with Brian Wood

Anything that you produced in Flash and saved as a SWF or FLV file can be added to an Adobe Acrobat 9 file: Add animations, interactive maps, you name it. If you’re a Flash developer you can use ActionScript.

Go up to Multimedia in the tool bar, and choose the Flash Tool. To add the content, we can click and drag to draw where the multimedia is going to go within that box, or we can simply double click and the Flash file will be placed at that point at 100 percent of its size.

When you Double click on your document, the Insert Flash dialog box opens. Either choose the file with the Browse button, or you can stream an SWF file from a server by entering a URL. Choose “Snap to content proportions” to keep the SWF file in the right perspective (unless you don’t want it to be).

Click OK, and your Flash file will be in place. Note the Play button on the file: Click that to activate the Flash file within your PDF.

View sample movies for Acrobat 9 Pro: Creating Multimedia Projects.

Thanks very much for reading our news.

We forever appreciate your support. Happy Learning!

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For questions regarding anything in this newsletter, please send an email to: marketing@lynda.com