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lynda.com Presents: AIGA

lynda.com Presents: AIGA

with AIGA

 


As a long-time member of AIGA and newly elected member of its national board of directors, lynda.com founder Lynda Weinman was invited to attend the organization's annual design awards gala in New York City last fall. A few days before the event, she spent some time getting to know some of the AIGA’s key members and touring the organization's offices and archives.

Lynda's journey introduces us to the professional association for design, through the eyes of some of the most talented and influential designers of our time. Lynda visits AIGA's National Design Center on Fifth Avenue, home to the breathtaking design archives (dating back to the 1920's) as well as this year's premiere of 365: AIGA's Annual Design Exhibition. She also touches down at New York's School of Visual Arts and at Sterling Brands, the largest brand consultancy in the country, located in the Empire State building. Those interviewed include executive director Ric Grefé, national AIGA president Debbie Millman, former president Sean Adams, and editor Steven Heller from Voice: AIGA’s Journal of Design.

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author
AIGA
subject
Design, lynda.com Presents, Documentaries
level
Appropriate for all
duration
1h 1m
released
May 21, 2010

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AIGA

AIGA

AIGA's mission is to advance design as a professional craft, strategic tool, and vital cultural force. AIGA stimulates thinking about design through journals, conferences, competitions and exhibitions; demonstrates the value of design to business, the public and government officials; and empowers the success of designers at each stage of their careers by providing invaluable educational and social resources. Founded in 1914, AIGA remains the oldest and largest professional membership organization for design. AIGA now represents more than 20,000 design professionals, educators and students through national activities and local programs developed by 65 chapters and 200 student groups. AIGA is a nonprofit, 501(c)(3) educational institution. lynda.com founder Lynda Weinman is a member of the organization's national Board of Directors. More information can be found at www.aiga.org.
Course Title   Level   Duration   Released  
lynda.com Presents: AIGA Appropriate for all 1h 1m 05/2010  {8}

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