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Join author Claudia McCue on a journey that introduces the printing process and reveals the keys to designing a document that prints as well as it looks onscreen. This course takes you on the floors of two commercial print houses (BurdgeCooper and Lithographix), to better understand the life cycle of a print job and observe printing presses in action. Along the way, discover how to better communicate with your printer, choose the correct paper, inks, colors, and fonts for your project, and how to correctly lay out your documents in Adobe Illustrator and InDesign. This course is designed to help you and your printer produce a professionally finished print job, whether it's a business card, brochure, or multipage magazine.
lynda.com thanks the BurdgeCooper and Lithographix printing companies for access to their facilities and permission to film on site. Learn more at www.burdgecooper.com and www.lithographix.com.
Hi! I'm Claudia McCue. Welcome to Print Production Fundamentals. The world of printing is a fascinating but complex one, and its requirements can be full of surprises for a designer who just wants to submit a job, and in printing, surprise is usually not a good thing. In this course, I'll walk you through this world so that you can deal with it sanely and with successful results. You'll see how jobs flow through the printing plant, you will understand how to meet different needs depending on the type of job, and you will see what happens to the files that you submit.
We will talk about the different types of printing, including letterpress, sheet-fed, web press and some others. I'm going to show you how to think about print as you're designing and how to create files that will come out the other end without surprises. I'll be talking about process color versus spot color, how ink behaves on paper, and the mechanics of printing, including why it's important to build to the correct size to anticipate the requirements of folding and trimming. And setting up for die cutting and also preparing for other specialty finishing processes such as embossing and foil stamping.
I want to show you how to find problems before they become catastrophes. And finally, we'll take a look at InDesign, Photoshop, Illustrator, and Acrobat as they relate to building healthy files for print. I'm excited to share my knowledge with you. After all these years, I still love printing, and I hope you'll see why by the end of Print Production Fundamentals.
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