From the course: Objectified

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Morning objectives

Morning objectives

From the course: Objectified

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Morning objectives

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(clock beeping) (shower water flowing) - The goal of industrial design has always been mass production, it's been producing standardized objects for consumption by millions and millions of people. One of the earliest examples would be the first emperor of China. He was waging war to try and colonize more and more parts of what would eventually become China and one of his problems was that each of his archers made their own arrows and so if say an archer died, a fellow archer couldn't grab the arrows from his quiver and start shooting at the enemy because the arrows literally didn't fit his bow, so the first emperor and his advisers came up with a way of standardizing the design of the arrows so that each arrow would fit any bow. (coffee pitcher setting) (dial turning) (egg cracking) Many of the best examples of industrial design are things that people don't think were designed at all. Take the Post-it note. It's something we take for granted that people don't think of it as being…

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