By Terry Lee Stone | Thursday, October 16, 2014
Developing a strong working relationship with your clients means really getting to know them.
In most cases, design is just one of many pieces of a larger puzzle your client needs to solve. Try to understand your project’s place in the larger picture and how it fits into your client’s larger business goals.
The best relationship to establish with your primary client contact is as trusted collaborator—and that means getting to know what makes them tick.
Be sure you can answer these four questions before you begin working with clients:
By Lauren Harmon | Tuesday, October 14, 2014
“Clarity halos” are what Deke calls it when the Clarity value in Camera Raw or Lightroom is increased beyond its normal threshold—resulting in unnaturally bright halos around edges or areas of rapid luminance transition in your photography.
Deke may have coined the name for this phenomenon, butas he points out, it’s a fairly common and recognizable problem—one he’ll show you how to solve in this week’s free episode of Deke’s Techniques.
By Scott Fegette | Friday, October 10, 2014
Mobile apps aren’t just for play anymore. Adobe’s newest release of the Creative Cloud brings its cornerstone desktop creative applications a new, integrated way of expressing your creative vision.
By Scott Erickson | Thursday, October 09, 2014
As thousands of Adobe MAX attendees streamed to their sessions this week at the Los Angeles Convention center, they were greeted at the top of the stairs by an impressive new piece of art from digital artist Bert Monroy.
From a distance it looks like a simple photograph of a canal in Amsterdam on a foggy day—but when you get closer and see the intense amount of detail at every level, you realize this is no photograph. Every pixel in this giant image was created from scratch in Adobe Photoshop.
By David Blatner | Thursday, October 09, 2014
Wouldn’t you love to be able to apply currency symbols in InDesign without having to type them or locate them in the font menu?
You can. The trick lies in an unlikely place: bullets.
And I’ll show you how in this week’s InDesign Secrets.
By Lauren Harmon | Tuesday, October 07, 2014
Don’t let the sun set on another dull photograph. Deke shows you how to pump up the drama of your sunrise and sunset photos with the power of Adobe Camera Raw.
Don’t have Camera Raw? The instructions in this free episode of Deke’s Techniques also work with Lightroom.
By Terry Lee Stone | Tuesday, October 07, 2014
When you develop creative solutions for a client, you’re generating answers to whatever problem was described in the creative brief. When you’ve reached a point at which client feedback or approval is required, it’s time to present the work to your client and see if you’ve hit the mark.
As most experienced creative folks will confirm, even the most brilliant work won’t really “speak for itself”—not entirely, at least.
When you’re presenting to clients, how you show your creative work might just be as important as the work itself.
By Justin Seeley | Monday, October 06, 2014
The Adobe MAX 2014 conference is in full swing this week in Los Angeles, and in Monday morning’s keynote Adobe unveiled a whole new suite of mobile apps alongside updates to existing Creative Cloud desktop apps.
Let’s examine some of the bigger new features, and show you how they’ll impact your digital workflow.
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