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By Judy Steiner-Williams | Tuesday, April 14, 2015

Consider Your Audience: 3 Tips for Clear, Effective Business Writing

effective business writing starts with considering your audience

Most of us consider knowledge to be a wonderful thing—a thing worth having. And it is. But it also comes with a curse.

The “curse of knowledge” is this: When we know something, it’s hard to remember what it’s like not to know it. So we often assume that everyone else knows it, too.

That faulty assumption plagues us in writing, especially: If I know what I mean, then everyone else should, too.

For clear and effective business writing, we must consider the backgrounds and knowledge of audience when deciding not only what to communicate, but how.

Follow these three tips for clear, effective business writing — that does what you want it to do.

By Suzanna Kaye | Monday, April 13, 2015

Manage LinkedIn Connections with the 'IF' Productivity App

IF is a top productivity app

I love productivity, and I love apps that help me be more productive. Among my top 10 productivity apps is one called IF.

Formerly called IFTTT (for “If This, Then That”), IF sets up triggers for a number of your common tasks. For example, you can tell it: If I change my Facebook profile picture, then update my Twitter profile picture with the same photo.

It works with over 65 of the apps and programs you already use, from Evernote and Dropbox to Instagram and Gmail.

By Pat Salvador | Friday, April 10, 2015

Convenient New Features of the Samsung Galaxy S6

Check out the new features of the Samsung Galaxy S6

The new line of Samsung Galaxy S6 mobile devices provides a number of fun and time-saving features.

You’ll find a Multi Window for split screen multi-tasking, edge screen configurations to help track your favorite contacts and move the features of the edge screen to either the left or right sides, and themes to express yourself within every aspect of the user interface. You can also go cordless now, thanks to an optional Wireless Charging Pad accessory.

I’ll walk you through the new features of the Samsung Galaxy S6 and S6 Edge:

By Jeff Toister | Thursday, April 02, 2015

Onboarding: Create the Ultimate New Hire Checklist

create the ultimate new hire checklist

Onboarding new employees can be a time-consuming process: paperwork, workstation set-up, training…

And the whole process can come to a screeching halt if you forget something important—like ordering a new computer before an employee’s first day.

One way to streamline things is to create a new hire checklist. It’s a simple tool to help you track progress and make sure nothing’s missed. A checklist also makes it easy to repeat the process the next time you hire someone new.

Here’s how to create the ultimate new hire checklist.

By Mike Figliuolo | Wednesday, April 01, 2015

Pricing Strategies: Get Your Numbers Right

2015_04_01_Pricing

Getting your pricing wrong is one of the biggest and costliest mistakes you can make in business.

Avoid it by following this smart pricing strategy:

By Brad Batesole | Tuesday, March 31, 2015

Will Your Site Survive the New Google Mobile-Friendly Test?

Screen Shot 2015-03-26 at 12.54.45 PM

Google has announced that on April 21st it will start using a site’s mobile friendliness as a ranking signal. In a nutshell this means that sites optimized for use on a mobile device will rank higher than their mobile-unfriendly counterparts.

Here’s how to determine if your site will pass the Google Mobile-Friendly Test.

By Jeff Bloomfield | Monday, March 30, 2015

Want to Grow Your Business? Know Your 'Why'

Know your

There have been a myriad of books written and talks given on how to grow your business, improve your marketing, close more deals, etc. Some of those lessons are good; some are useless.

But successful organizations have proven that the guaranteed way to get results is to change your company focus from what you do to why you do it.

It’s a strategy that boils down to just three simple elements …

By Todd Dewett | Wednesday, March 25, 2015

Great Business Relationships Are Key to Small-Business Success

2015_03_25_BizRelHero

I don’t care if you’re the smartest small-business owner on the planet, with the best products or services, and cutting-edge technology. I don’t even care if you’ve got a foolproof business model.

You can have all the brainpower and the very best tools and still not compete effectively. That’s because all of those things—products, technologies, and business models—are about potential. They aren’t worth much until they’re used within great business relationships

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