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Discover how semantics (the process of adding markup, microdata, and metadata to a page) makes websites more search engine friendly, more meaningful, and more future-proof.
Walks you through the process of analyzing, planning, and managing different types of content—from blog posts to videos—so you can develop a content strategy for any website.
Shows how to create a web site strategy that will ensure the end product meets the client’s needs and is as efficient and scalable as possible.
Demonstrates the essentials of creating a web site with a polished, professional appearance and a compelling user experience.
Tools for keeping up with today's changing web landscape using an iterative approach.