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Learn how to understand and negotiate terms for the four major types of music business contracts: recording, management, performance, and rights agreements.
Get started in the business of songwriting. Learn about all of the major organizations, rights, and procedures that songwriters have to deal with in the music business.
Learn how to capture your musical ideas quickly and turn them into great songs with Ableton Live.
In this short film, Benji Rogers, founder of PledgeMusic, heads to SXSW to talk to music insiders about the ways artists can connect with super fans—the fans who want deeper relationships with their favorite musicians, and are willing to pay for it.
Learn how to make money selling your music. Get tips for boosting sales from CDs and digital downloads on iTunes, Spotify, and Pandora.
Larry Crane, critically acclaimed record producer and founder of Tape Op magazine, describes his self-taught, largely trial-and-error path to success in the music industry.
Learn how to share your music, website, and blog with dedicated readers on platforms like StumbleUpon and reddit.
Learn music-marketing strategies to promoting your band, your music, and your gigs on Pinterest.
Get a music industry insider's tips to marketing your music and growing your fan base in Google+.
Start a blog to promote your music. Find out how to choose the best blogging platform, set up an RSS feed, and start creating posts that get your music more attention.
Learn how to promote your music and create an authentic relationship with your fans by communicating with them directly on Twitter.
Learn how to select a mailing list service provider, add email addresses, create a sign-up form, and craft the ultimate newsletter for your fans.
Design a website that will better promote and sell your music. Learn how to balance looks and usability, incorporate SEO, and avoid common design mistakes.
Learn to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter.
Learn how music marketing has evolved, and how musicians and bands can market directly to fans using social media.
Set up a Facebook page separate from your personal one, promote your albums and gigs, and grow your fan base online.
Help your client achieve the music that matches the vision for their brand, by assessing their needs and turning them into a compelling musical score for their commercial.
Music composer and DEVO founder Mark Mothersbaugh reveals what drives his projects, from music for film and television, to compelling drawings and work in Photoshop.
Shows how Jason Bentley works his magic as he takes us behind the scenes at KCRW and gives us a peek at his home studio in Venice, CA.