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Yo Santosa's design firm, Ferroconcrete, creates campaigns and branding for nationally and internationally recognized companies. See how they have evolved brands like Pinkberry, TNT, and TBS.
Celebrated designer and AIGA president Sean Adams shares his sources of inspiration, hints for staying on top of trends, and advice for new designers.
Figure out what to charge for your design services, and learn how to set an hourly rate, create estimates, and make sure you get paid.
Learn to write and use a creative brief for client-commissioned projects and ensure you have a roadmap for developing great design.
Convey your ideas with confidence and clarity to get the approval needed to move your project forward.
Learn to communicate and develop an idea through brainstorming and sketching.
Learn to avoid pitfalls, improve your design process, respond to demanding clients, and solve the creative problems that are involved in building a brand's identity.
Transition your freelance design career into a small business, one step at a time.
Learn to protect you and your client's interests and ensure a great creative design with a well-written contract.
Provides tools and insights for self-employed designers just starting out.