Develop a content strategy that translates into a better user experience. Learn how to build user persona spectrums, content guidelines, and more meaningful content for websites and apps.
- Content Strategy
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Get practical techniques for writing for the web, including tips on front-loading content, avoiding jargon, and keeping your content up to date.
Learn how to manage your organization's records in SharePoint: "in place" in an existing site or through a dedicated Records Center site.
Discover how semantics (the process of adding markup, microdata, and metadata to a page) makes websites more search engine friendly, more meaningful, and more future-proof.
Walks you through the process of analyzing, planning, and managing different types of content—from blog posts to videos—so you can develop a content strategy for any website.
Demonstrates the essentials of creating a web site with a polished, professional appearance and a compelling user experience.
Tools for keeping up with today's changing web landscape using an iterative approach.
“The tutorials are so clear, precise, and extremely professional. This is definitely my preferred learning style. It makes learning a pleasure.” —Margaret L.
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