Leverage the enormous audience and unique video platform of YouTube to communicate your brand, engage your audience, and achieve your marketing goals.
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Explains the popularity, pervasiveness, and functionality behind online social video services like YouTube and Vimeo, and shows you how to choose a platform that's right for you.
Learn how to start a YouTube account, build a following, promote videos on Facebook and Twitter, and shoot and edit film specifically for a YouTube audience.
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