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In Web Site Strategy and Planning, Jen Kramer shows that there’s more to building a web site than just implementation. She describes how to create a plan that will ensure the end product meets the client’s needs and is as efficient and scalable as possible. Jen explains how to identify the right technology for the design, whether it is CMS-driven or static, and how to organize content and graphics. She shows how to create a project proposal that includes pricing and milestones that demonstrate to the client that work is being done. She also discusses how to measure the success of the design through analytics and user feedback.
Now you have a plan in place for your website. Congratulations! Since you completely understand what you're going to build, it should be a relatively straightforward process. Now you may need to go beef up your skills for building websites by watching some other lynda.com titles, maybe about Dreamweaver or a Content Management System. Site planning is extremely important. No matter what kind of site you're building, or how big or small it is, a plan is never a waste of time. It will always save you time in the end because ultimately, the questions you've learned to ask here must be asked eventually.
It's much easier to ask them before the coding starts than having to go back and re-code everything over and over again. You save yourself hours of headaches later by planning before building your site. It also allows you an opportunity to find out what each addition to the site does strategically and how it supports your client's goals and objectives. Gives these tips a try on your next website project. Once you get used to the process, you will never be able to go back to your old way of building a website.
I'd like to give special thanks to Angela Buraglia and Fatima Anes for all of their wonderful help with the graphic designs used in this title. I'd also like to thank Kirk Warner for playing the part of Kirk Hansel in this title and I'd really like to thank Samara Iodice, my fabulous producer, without whom this title would have not been nearly so great. Thank you all so much for watching.
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