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Social Media Marketing

Create an engaged community around your business with social media marketing. Learn how attract an audience, provide value for followers, promote a brand, and set up targeted advertising campaigns on platforms like Facebook and Twitter.

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17 Social Media Marketing courses · 401 video tutorials
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  • view course page for Marketing Tips

    Marketing Tips with Justin Seeley

    Stay up to date with marketing tools and techniques that will help you run your business more efficiently. New tips every other Wednesday.

    3h 41m
    Appropriate for all
     
    Viewers:

  • view course page for Marketing and Monetizing on YouTube

    Learn how to create a winning presence and earn revenue from your videos on YouTube.

    2h 57m
    Appropriate for all
     
    Viewers:

  • view course page for Advanced Facebook Advertising

    Save time managing campaigns and accomplish your advertising and engagement goals with Facebook's most powerful tools.

    1h 44m
    Intermediate
     
    Viewers:

  • view course page for Super Fans: The Future of the Music Industry

    In this short film, Benji Rogers, founder of PledgeMusic, heads to SXSW to talk to music insiders about the ways artists can connect with super fans—the fans who want deeper relationships with their favorite musicians, and are willing to pay for it.

    15m 38s
    Appropriate for all
     
    Viewers:

  • view course page for Writing Marketing Copy

    Learn how to craft compelling marketing copy to engage with your customers.

    1h 51m
    Appropriate for all
     
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  • view course page for Building an Online Community

    Discover how to create and cultivate an engaged online community for your business or product.

    25m 53s
    Appropriate for all
     
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  • view course page for Pinterest for Musicians and Bands

    Learn music-marketing strategies to promoting your band, your music, and your gigs on Pinterest.

    36m 13s
    Appropriate for all
     
    Viewers:

  • view course page for Content Marketing Fundamentals

    Walks through the why, what, who, and how of content marketing, and shows how to transition your marketing efforts to the digital landscape.

    57m 32s
    Appropriate for all
     
    Viewers:

  • view course page for Google+ for Musicians and Bands

    Get a music industry insider's tips to marketing your music and growing your fan base in Google+.

    29m 39s
    Appropriate for all
     
    Viewers:

  • view course page for Blogging Strategies for Musicians and Bands

    Start a blog to promote your music. Find out how to choose the best blogging platform, set up an RSS feed, and start creating posts that get your music more attention.

    38m 31s
    Appropriate for all
     
    Viewers:

  • view course page for Twitter for Musicians and Bands

    Learn how to promote your music and create an authentic relationship with your fans by communicating with them directly on Twitter.

    23m 43s
    Appropriate for all
     
    Viewers:

  • view course page for Website Management for Musicians and Bands

    Design a website that will better promote and sell your music. Learn how to balance looks and usability, incorporate SEO, and avoid common design mistakes.

    52m 10s
    Appropriate for all
     
    Viewers:

  • view course page for YouTube for Musicians and Bands

    Learn to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter.

    56m 23s
    Appropriate for all
     
    Viewers:

  • view course page for Social Media Basics for Musicians and Bands

    Learn how music marketing has evolved, and how musicians and bands can market directly to fans using social media.

    22m 2s
    Appropriate for all
     
    Viewers:

  • view course page for Facebook for Musicians and Bands

    Set up a Facebook page separate from your personal one, promote your albums and gigs, and grow your fan base online.

    29m 22s
    Appropriate for all
     
    Viewers:

  • view course page for Distributing and Marketing Ebooks

    Learn about ebook trends and tools; book distribution and marketing resources; and publishing fundamentals that will help your ebook compete with the professionals.

    3h 16m
    Intermediate
     
    Viewers:

  • view course page for Social Media Marketing with Facebook and Twitter

    Promote a brand, increase sales, engage customers, and drive site traffic using Facebook and Twitter.

    5h 27m
    Intermediate
     
    Viewers:

“I am a one-person small business and you make it affordable for me to get continuing education. Keep up with the good work!” —Frederique N.
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