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Discover how to create and cultivate an engaged online community for your business or product.
Learn music-marketing strategies to promoting your band, your music, and your gigs on Pinterest.
Walks through the why, what, who, and how of content marketing, and shows how to transition your marketing efforts to the digital landscape.
Get a music industry insider's tips to marketing your music and growing your fan base in Google+.
Start a blog to promote your music. Find out how to choose the best blogging platform, set up an RSS feed, and start creating posts that get your music more attention.
Learn how to promote your music and create an authentic relationship with your fans by communicating with them directly on Twitter.
Design a website that will better promote and sell your music. Learn how to balance looks and usability, incorporate SEO, and avoid common design mistakes.
Learn how to stand out from the crowd, make your content compelling, and build a significant market presence for your company in this talk with an Internet marketing insider.
Learn to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter.
Learn how music marketing has evolved, and how musicians and bands can market directly to fans using social media.
Set up a Facebook page separate from your personal one, promote your albums and gigs, and grow your fan base online.
Get started building a profile, joining groups, and researching career opportunities with the world's largest professional networking site, LinkedIn.
Learn how to integrate all the moving parts of a successful marketing strategy—email, social media, search, and more—without diluting your message or your brand.
Optimize your videos for search engines and convert the traffic to achieve your business goals.
A primer for anyone tasked with starting a blog for a business.
Learn to set up a page for your business on Facebook and post status updates, create ads, and connect to fans online.
Learn about ebook trends and tools; book distribution and marketing resources; and publishing fundamentals that will help your ebook compete with the professionals.
Increase your brand's visibility and take advantage of the free features in Facebook to communicate and advertise your photography or videos.
Shows how to use social media to its full potential and leverage the unique benefits it offers photographers and filmmakers.
Shows you how to leverage the power of tweeting for business promotion and customer engagement.
Promote a brand, increase sales, engage customers, and drive site traffic using Facebook and Twitter.