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Social Media Marketing

Create an engaged community around your business with social media marketing. Learn how attract an audience, provide value for followers, promote a brand, and set up targeted advertising campaigns on platforms like Facebook and Twitter.

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23 Social Media Marketing courses · 601 video tutorials
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  • view course page for Marketing Tips

    Marketing Tips Justin Seeley

    Stay up to date with marketing tools and techniques that will help you run your business more efficiently. New tips every other Wednesday.

    2h 18m
    Appropriate for all
     
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  • view course page for Up and Running with Social Selling

    Learn how to enhance your LinkedIn profile for social selling and develop an efficient routine for social media monitoring and engagement with customers and prospects.

    42m 29s
    Beginner
    Viewers:

  • view course page for Super Fans: The Future of the Music Industry

    In this short film, Benji Rogers, founder of PledgeMusic, heads to SXSW to talk to music insiders about the ways artists can connect with super fans—the fans who want deeper relationships with their favorite musicians, and are willing to pay for it.

    15m 38s
    Appropriate for all
     
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  • view course page for Up and Running with LinkedIn

    Learn how to find a job and connect with other people in your industry with LinkedIn.

    2h 8m
    Beginner
     
    Viewers:

  • view course page for Writing Marketing Copy

    Learn how to craft compelling marketing copy to engage with your customers.

    1h 51m
    Appropriate for all
     
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  • view course page for Building an Online Community

    Discover how to create and cultivate an engaged online community for your business or product.

    25m 53s
    Appropriate for all
     
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  • view course page for Pinterest for Musicians and Bands

    Learn music-marketing strategies to promoting your band, your music, and your gigs on Pinterest.

    36m 13s
    Appropriate for all
     
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  • view course page for Content Marketing Fundamentals

    Walks through the why, what, who, and how of content marketing, and shows how to transition your marketing efforts to the digital landscape.

    57m 32s
    Appropriate for all
     
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  • view course page for Google+ for Musicians and Bands

    Get a music industry insider's tips to marketing your music and growing your fan base in Google+.

    29m 39s
    Appropriate for all
     
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  • view course page for Blogging Strategies for Musicians and Bands

    Start a blog to promote your music. Find out how to choose the best blogging platform, set up an RSS feed, and start creating posts that get your music more attention.

    38m 31s
    Appropriate for all
     
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  • view course page for Twitter for Musicians and Bands

    Learn how to promote your music and create an authentic relationship with your fans by communicating with them directly on Twitter.

    23m 43s
    Appropriate for all
     
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  • view course page for Website Management for Musicians and Bands

    Design a website that will better promote and sell your music. Learn how to balance looks and usability, incorporate SEO, and avoid common design mistakes.

    52m 10s
    Appropriate for all
     
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  • view course page for YouTube for Musicians and Bands

    Learn to create your own YouTube channel, tailor it to fit your musical brand, and make your videos more search engine friendly and shareable on networks like Facebook and Twitter.

    56m 23s
    Appropriate for all
     
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  • view course page for Social Media Basics for Musicians and Bands

    Learn how music marketing has evolved, and how musicians and bands can market directly to fans using social media.

    22m 2s
    Appropriate for all
     
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  • view course page for Facebook for Musicians and Bands

    Set up a Facebook page separate from your personal one, promote your albums and gigs, and grow your fan base online.

    29m 22s
    Appropriate for all
     
    Viewers:

  • view course page for LinkedIn for Business

    LinkedIn for Business Richard Colback

    Leverage LinkedIn to promote your business, foster community in your field, and attract talent.

    3h 8m
    Appropriate for all
     
    Viewers:

  • view course page for Facebook for Business

    Learn to set up a page for your business on Facebook and post status updates, create ads, and connect to fans online.

    2h 6m
    Beginner
     
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  • view course page for Distributing and Marketing Ebooks

    Learn about ebook trends and tools; book distribution and marketing resources; and publishing fundamentals that will help your ebook compete with the professionals.

    3h 16m
    Intermediate
     
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  • view course page for Facebook for Photo and Video Pros

    Increase brand visibility and take advantage of the free features in Facebook to communicate and advertise your photography or videos.

    2h 23m
    Beginner
     
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  • view course page for Social Media for Photo and Video Pros

    Shows how to use social media to its full potential and leverage the unique benefits it offers photographers and filmmakers.

    1h 19m
    Beginner
     
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  • view course page for Twitter for Business

    Twitter for Business Anne-Marie Concepción

    Shows you how to leverage the power of tweeting for business promotion and customer engagement.

    4h 44m
    Appropriate for all
     
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  • view course page for Google+ for Business

    Google+ for Business Lorrie Thomas Ross

    Discover how to create a profile, add contacts, and effectively promote a business with Google+.

    2h 29m
    Beginner
     
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  • view course page for Social Media Marketing with Facebook and Twitter

    Promote a brand, increase sales, engage customers, and drive site traffic using Facebook and Twitter.

    5h 27m
    Intermediate
     
    Viewers:

“I really get a lot of value from my monthly subscription. You make me feel like my subscription is the best $25-a-month I spend in my budget.” —Don M.
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