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Organization is key to a successful post-production workflow. This course picks up where the end of your shoot leaves off and before editing begins—when you need to import, organize, and log your footage. Jason Osder shows how to import all different types of assets, from stills to soundtracks, and how to sort and annotate your footage in Adobe Premiere Pro. Plus, learn a few tricks involving Bridge and Prelude (like batch renaming) that will cut your logging time in half.
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The work metadata has come up a lot so far in this course. I think you have some idea what it is. But now's the time to really break it down and define it and then see its full power in the context of organizing assets in Premiere Pro. The thing about metadata is the literal definition is, it is data about data. So one of the things that helps me understand this is actually to take a step back to the tape-based world.
It's real obvious that the data on a digital tape is the video. Right? So the metadata is actually written on the outside of that tape. It's the spine label, it's all the information you put on the sticker that says the frame rate, and the name, and the date. All those little extra stickers that come with it, with colors and master. You guys remember this? Or even, have you ever been in a big post house with a lot of tapes, and you start putting extra stickers on them, just numbers or tape numbers? All of this information, it's even broader than that.
It could be the producer's notebook and the log sheets. Right? If you're familiar with older versions, less digital versions of production, think of all the extraneous information that helped you get the production done. And that is metadata. It's data about data. Now take that whole idea and put it into the software. We no longer have the tape case, but we're doing exactly the same thing. We're putting little tags and labels on to the package that contains the asset.
Now there's one more thing that's important here. Because Premiere Pro deals with metadata in two different ways. Frequently, we've looked at actually saving metadata, especially something like markers, directly to the media. That really is exactly what I'm talking about. It's like putting a sticker or some sort of tag onto the media file itself. But there is also metadata inside the Premiere Pro interface that does not get written to the file.
that would be things like the clip name, which is different from the file name, the in and the outpoint. Things like that are still metadata, but they're tagged inside the interface. They're attached to the clip, not the actual file. I hope that helps you understand metadata better. The thing to remember is it's just all of that extra information no matter where it is. That, and that it's extremely powerful once you really learn how to use it.
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