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Chad Perkins: The default setting when shooting with DSLRs creates a high contrast, but beautiful image and that might be great for you. But the down side of that is it doesn't leave you much if any room to make changes later in post. Because of this I personally prefer to shoot flat. In other words, I actually want an image that is as washed out as possible. I don't want bright highlights or dark shadows. This ensures that I have as much detail as possible in both the shadows and the highlights. If you ever seen dailies from film shoots, you seen a very washed out image there too.
It's just generally a good idea to get as much information captured as possible, and shooting flat is one of the best ways you can do that. Next, Brian is going to show you how to actually shoot flat, how to do it, and how to customize the look of the footage you capture.
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