Start learning with our library of video tutorials taught by experts. Get started

Pinterest for Musicians and Bands
Illustration by John Hersey
Watching:

Creating a recording artist, band, or business account


From:

Pinterest for Musicians and Bands

with Bobby Owsinski

Video: Creating a recording artist, band, or business account

Setting up an artist, band or business account is almost as easy as establishing a personal account, except that you have the ability to supply a lot more information about you, your band or your music related business. Here's how it's done. So the first thing you do is you go to business.pinterest.com, and you can see everything looks different from the normal personal account. If you do have a personal account, you can actually convert it to a business account. You just click, and it will ask you to login and then you can do it from there, it’s very simple.

Watch this entire course now—plus get access to every course in the library. Each course includes high-quality videos taught by expert instructors.

Become a member
please wait ...
Pinterest for Musicians and Bands
36m 13s Appropriate for all Oct 25, 2013

Viewers: in countries Watching now:

Pinterest may not seem like a natural spot to share your music, but it's actually a great promotional tool—it supports sharing or "pinning" of audio and video as well as photos. Join Bobby Owsinski as he shows how to promote your band, your music, and your gigs on Pinterest. Learn how to start a page, optimize your website or blog for easy pinning, and post pictures, audio, and video to your boards.

Looking for more music marketing tips? See our other courses by music industry insider Bobby Owsinski, including Social Media Basics for Musicians and Bands, Facebook for Musicians and Bands, and YouTube for Musicians and Bands.

Topics include:
  • Creating a personal or business account
  • Building boards
  • Pinning images, audio, and video
  • Enhancing Pinterest SEO
  • Creating pin chats and contests
  • Deciding how often to post on Pinterest
Subjects:
Audio + Music Business Social Networks Social Media Marketing
Software:
Pinterest
Author:
Bobby Owsinski

Creating a recording artist, band, or business account

Setting up an artist, band or business account is almost as easy as establishing a personal account, except that you have the ability to supply a lot more information about you, your band or your music related business. Here's how it's done. So the first thing you do is you go to business.pinterest.com, and you can see everything looks different from the normal personal account. If you do have a personal account, you can actually convert it to a business account. You just click, and it will ask you to login and then you can do it from there, it’s very simple.

But let’s just say we want to join as a business and again, if you're a band or an artist, you're a business, in the eyes of Pinterest anyway. So now you can see that there's a whole lot more information that you can put in. So for instance the business type. Now, a lot of these will work, because if you're a band or a musician, you're a professional so that could work. You may be a public figure because some people know you. So either of those will work.

If you're a band and all you want to do is play weddings and things like that, local establishments, then you might want to do local business. Or you could do other. You're probably better off to take one or the other of the first two, professional or a public figure. So for now we'll just say professional. And then it's going to ask you to fill in all the things that are pertinent, like who's going to manage the account, what their contact name is here, email address, the size of the account, and of course a password.

And now it comes down to the profile, and profile's really important. For instance, if you're a band, we'll just say The Unsigned, and it's a band name I like to use. And of course for user name you'd want to put that. You wouldn't want to put anything other than your professional name. Like for instance, for me what I use is, Bobby Owsinski. It says user name is already in use so, one of the things that protects everyone from having the same name.

So we will just go back to The Unsigned. Next thing is to upload an image. And this is fairly easy. And you'll find different places that you can get your image from. You can go to photos or wherever. Make sure that you upload a proper image. And that it's not a baby picture, it's not something that's funny. Unless of course you're a comedian. And it's not an avatar. You're better off to place either your logo, or band picture, or personal picture, there.

And then finally, we come down to the description section. So make sure that you enter that in. And it says you only have 200 characters. But that's enough that you can actually say exactly what you are. For instance, something like that. And you can see you can actually put a lot in 200 characters. The next thing is to add your website address, and this is important. You really want to get that in, because that's how people contact you if they need.

And obviously all of your best information is going to be there. And then finally you have to agree to the terms of service, of Pinterest, and then once you do that, it will say create an account after you fill everything in. Pinterest is pretty good about making you fill everything in before you actually start your account. Two things will happen after you do this. The first is, don't forget you put an email address in here, so you'll have to verify that. And, what'll happen, they'll send you an email, you'll click verify and that'll be good.

And then the next thing you know, you'll have to verify your website address. And, the same thing will happen that, they'll verify it in order to make sure that it's a real address. They don't want robots creating accounts here, so that's protection for you. Pinterest is really serious about business pages. It provides lots of useful marketing and educational material specifically for businesses, like a band, to learn how to market themselves on the network. This can be found on the section on business.pinterest.com, and they call it What Works. And it covers four areas.

How to tell your story, how to build a community on Pinterest, how to send traffic to your site, and how to analyze your Pinterest presence. Although it's best to get right into using Pinterest to get a feel of how it works, take a moment to look at this information as soon as you can for some great ideas in getting the most out of the network.

There are currently no FAQs about Pinterest for Musicians and Bands.

 
Share a link to this course

What are exercise files?

Exercise files are the same files the author uses in the course. Save time by downloading the author's files instead of setting up your own files, and learn by following along with the instructor.

Can I take this course without the exercise files?

Yes! If you decide you would like the exercise files later, you can upgrade to a premium account any time.

Become a member Download sample files See plans and pricing

Please wait... please wait ...
Upgrade to get access to exercise files.

Exercise files video

How to use exercise files.

Learn by watching, listening, and doing, Exercise files are the same files the author uses in the course, so you can download them and follow along Premium memberships include access to all exercise files in the library.
Upgrade now


Exercise files

Exercise files video

How to use exercise files.

For additional information on downloading and using exercise files, watch our instructional video or read the instructions in the FAQ.

This course includes free exercise files, so you can practice while you watch the course. To access all the exercise files in our library, become a Premium Member.

join now Upgrade now

Are you sure you want to mark all the videos in this course as unwatched?

This will not affect your course history, your reports, or your certificates of completion for this course.


Mark all as unwatched Cancel

Congratulations

You have completed Pinterest for Musicians and Bands.

Return to your organization's learning portal to continue training, or close this page.


OK
Become a member to add this course to a playlist

Join today and get unlimited access to the entire library of video courses—and create as many playlists as you like.

Get started

Already a member?

Become a member to like this course.

Join today and get unlimited access to the entire library of video courses.

Get started

Already a member?

Exercise files

Learn by watching, listening, and doing! Exercise files are the same files the author uses in the course, so you can download them and follow along. Exercise files are available with all Premium memberships. Learn more

Get started

Already a Premium member?

Exercise files video

How to use exercise files.

Ask a question

Thanks for contacting us.
You’ll hear from our Customer Service team within 24 hours.

Please enter the text shown below:

The classic layout automatically defaults to the latest Flash Player.

To choose a different player, hold the cursor over your name at the top right of any lynda.com page and choose Site preferencesfrom the dropdown menu.

Continue to classic layout Stay on new layout
Exercise files

Access exercise files from a button right under the course name.

Mark videos as unwatched

Remove icons showing you already watched videos if you want to start over.

Control your viewing experience

Make the video wide, narrow, full-screen, or pop the player out of the page into its own window.

Interactive transcripts

Click on text in the transcript to jump to that spot in the video. As the video plays, the relevant spot in the transcript will be highlighted.

Are you sure you want to delete this note?

No

Notes cannot be added for locked videos.

Thanks for signing up.

We’ll send you a confirmation email shortly.


Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

Keep up with news, tips, and latest courses with emails from lynda.com.

Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

   
submit Lightbox submit clicked
Terms and conditions of use

We've updated our terms and conditions (now called terms of service).Go
Review and accept our updated terms of service.