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If you need to exchange with other editing tools, the use of the QuickTime architecture is quite popular. This allows you to go ahead and publish out files that are going to work with any codec. By installing third-party codecs on your system, you can easily choose the QuickTime format and then target a very specific output. This will allow you to use third-party render settings to generate files that will work with systems such as those from Avid or Apple, as well as, others like Sony. When you're ready to invoke QuickTime export just choose File > Export > Render Video.
You'll see that the dialog box is pretty straightforward and matches other formats, just choose QuickTime from the pop-up. When you do that, there are several presets to choose from. However, if you don't see an option that you want, you can customize this list, it just takes a little bit of extra work and it's technically not a supported workflow. Let me show you how to modify this list. I'll go ahead and close Photoshop for a second, saving my changes, and then switch on over to Adobe Media Encoder. Now the Adobe Media Encoder may or may not be installed with your build of Photoshop, it will depend on if you have one of the bundles or Creative Suite collections.
Hopefully though, you'll find Adobe Media Encoder in your Applications folder. When you do, you'll see that there are several presets available, sorted by Output type. In this case, I want to make a QuickTime export. So I'm going to click the plus button to bring up the new dialog box. I'll go ahead and name this preset and I'll call this Photo JPEG High Quality. The Photo JPEG export method is used a lot for people who are exporting to things like stock photography web sites that distribute footage. I'll change this to the QuickTime encoder, and then tell it to go ahead and use a custom preset. I'll next specify to use Video and Audio. As I go down now, it gives me additional controls. You see that you have access to any codec installed on your system, and this list will vary depending upon what third-party codecs you've loaded.
If you're using some professional video editing tools, this list may be a lot longer. I'm going to go with Photo-JPEG in this case, and I could check the codec settings. I'm not going to stream this, so I'll leave that as is. Scrolling down is the Quality method and I can go ahead and adjust that. Next, I'm going to type in the size that I want, and I'll un-gain this and choose 1920x1080. Next is the Frame Rate, Field Order, and everything else. Be sure to specify the correct pixel aspect ratio for QuickTime formats. In this case I'm sticking with square pixels.
I'll choose to use the maximum bit depth to give it the greatest color range and quality, and then going down it looks pretty good. Next I'll click over to the Audio tab and make sure to specify what I want. In this case, I'm going to stick with Uncompressed and the Sample Rate of 48 kHz to match standard digital video signals. Stereo and 16-bit complete that, and it looks pretty good. When satisfied, I can click OK, and you'll see that it gets added as a preset list up here in the User Presets & Groups. A quick right-click will allow you to export that preset.
Now by default, you're probably tempted to navigate to the library and store it. However, Photoshop doesn't really like you to access this folder, so it'll give you a Permissions Error requiring you to have Admin authority. Instead, target the Desktop for now, and make sure it has a descriptive name and click Save. When you've done that you can go ahead and quit Media Encoder. On your Desktop, find the file that you want to use, you then need to navigate on your computer. Let's start at the computer level, this path may vary slightly.
On a Windows machine here, I'm going to go in to my Program Files, and you'll see I have two choices. In this case, since I'm using the 64-bit version, I'll go into the x86 version of Program Files. On a Mac, you could just navigate to your Applications folder and find the Adobe Photoshop CS6 folder. I'll now jump in and I'm just looking for Photoshop CS6. At this point, the folders will be very similar between Mac and Windows. Navigate to your Presets folder; find the Video folder and then Adobe Media Encoder. Inside our Presets for the still images, H.264 or QuickTime format. Simply take your file into the correct folder and release; you'll need Administrator rights on your computer to add it.
Now you can go ahead and launch Adobe Photoshop. I'll now open up the file I was last working with, and we can now choose File > Export > Render Video. You'll notice in your Preset list, that the new option has been added. You can of course go through and make small modifications if necessary, but just check it from top to bottom, choose where you want to store it, and then click Render to export the file.
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