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In this course, Richard Koci Hernandez celebrates the art of iPhoneography—how to shoot, enhance, and share photos with an Apple iPhone. The course covers an actual iPhone photo shoot and includes details on how to select and edit photos using a variety of iOS apps and how to interact with the vibrant iPhone photo community by sharing photos using the popular Instagram app. In a bonus chapter, Koci and a lineup of iPhone photography enthusiasts and journalists meet at the 1197 conference in San Francisco to discuss shooting techniques, photo-enhancement tips, and inspiration in the art of photographic storytelling.
Richard Koci Hernandez> So we're here back in the studio after an amazing day of shooting on the streets of Los Angeles, and I have to say that I shot 750 images. We transfer the images on to an iPad. We're going to begin to look and review what I have, and I'm just going to go ahead and launch this RAW take here, and I'm just going to begin to scroll through. For me, editing is very much on instinct, right. What I'm doing is I'm remembering some of those highlights, those moments that made me excited to shoot the pictures and I'm just going to scroll and I'm just going to kind of look for them and find things that speak to me.
It doesn't mean that all of the other ones aren't any good. It means that instinctually I found something that I remember and actually I just did one right now. So I'm just going to put it in a folder. I'm going to create a new folder so that these are the images I know I'm going to work out and I'm going to call it "LA selects." Looking at this proof sheet, this digital proof sheet, I know that that's one I'm going to work on. Here's another one, right here.
Again, very close, very similar. Now that I look at it, I just got the instinct, I went "nah, I don't want that one," right? It's too close to what I just edited. It doesn't mean I won't work it up later, but right now I'm not going to look at it. I'm not going to put it in the select folder. I'm just going to keep looking. Here is a situation that I love. Photographically, whether you're a beginner or professional, it doesn't matter, you see something immediately and it just stands out to you and there is reflection of LA City Hall in actually the downtown police station and it was just a beautiful reflection.
And I saw that, then I did another thing. I waited and not only did I wait, I thought and almost created this moment, in that I said, "Wouldn't it be cool if somebody walked by here, right, in front of this little scene that I like?" And funny enough that was it's a walkway, so people were going to walk by. So, I waited a little while. Somebody walked. I had the instinct to shoot and I shot, and that's what we're seeing here. It's not quite there yet, so I worked it a little bit more. All right, so now this particular composition is a little bit closer to what I'm looking for.
There is a person in the foreground, I'm working it, the light is right, and it's one more step over. Boom! I think photographically this is what I was going for. There is person in the foreground, a strong sense of composition here, and this is the kind image I absolutely know I would I work up. That's a keeper, that's one I'm going to put in LA selects for sure. Here's another great, great little scene, one that I love, because I was shooting with the RAW camera, right? Just RAW, it was going to be in color. Not quite me, and then I switched, and I kept switching between my apps, because I wanted to try another app.
And I brought out an app called Hipstamatic that shoots in black and white in kind of a tone that I like, and I kept switching back and forth. So I think this little part of the proof sheet is interesting. It's interesting to look as you're reviewing the differences in what apps can do. And in these three shots that I'm reviewing here, really liking what's going on here. I love what the app is doing just generally. There might be time where it's so close to my style and I might not even touch it, right? Look at the little vignette that's going on here. It's already in black and white, which I'm a big fan of.
Then you can see as I go, boom, I've switched to color. Now we're in color, these were the ones are shot RAW, and now I'm looking at going "not my style, not my style," but it's okay, we can use the processing power of the apps to bring that into my style. The reason I switched apps was the light changed a little bit. Maybe Hipstamatic or the app I was using wasn't quite giving me the feel that I wanted. So I thought, "let me just go ahead and shoot it RAW." If I shoot it RAW, I know I can process it later. So here we are, we are almost to the end of the 750 images here.
There is another situation that I love here and I want to relive it again and just see how it played out. See what's there. I'm going to discover this little situation here. Now again, man with a hat, man with a hat, beautiful light, not quite there. Ah, there it is, that's the image. That is the image I now I'm going to work up. This is where I would be very close to taking the next step into going into apps. You can come back to these images later, you can step out of the process of reviewing anytime you want, and that's the beauty of doing all of this on one device.
I see this now, I'm almost at the end of my role. I'm going to step take the next step and take this image and just go ahead and process it, right? Bring it into that world of apps and app stacking and make this particular image that's speaking to me right now, make it mine and put it into my style. That's going to be different for you. But right now I'm just going to take that next step. I'm ready to work that image up.
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