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Online Marketing

Explore online marketing strategy with the experts. Learn how to create a marketing plan and use social media like LinkedIn and Twitter to market your business online. Discover best practices for search engine optimization (SEO) to drive sales leads and increase customer engagement.
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Learn online marketing strategies to drive your business

Are you curious how to drive traffic to your site? Attract and engage customers on social media? Advertise to the right audience using the right message? On lynda.com, training that will transform your online marketing efforts is just a click away.

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Get the most out of Google Analytics

Get a new Google Analytics tip every other week from marketing expert Corey Koberg. Most users unlock just a fraction of what Google Analytics offers. In this course Corey exposes tips and tricks to unlock insights into one of the most sophisticated tools in the marketer or site owner's arsenal.

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2 Online Marketing courses · 85 video tutorials
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  • view course page for Up and Running with Adobe Reports and Analytics

    Get up and running with Adobe Analytics fast and start analyzing the performance of your web properties and marketing campaigns.

    2h 38m
    Beginner
     
    Viewers:

  • view course page for Google AdWords Essential Training

    Learn how to set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads with Google AdWords.

    3h 16m
    Beginner
     
    Viewers:

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