When designing a PowerPoint slideshow, it's important to strike a balance between the content and the appearance of your presentation. Once you learn how to work with audio and video and PowerPoint, you'll be tempted to include every fancy multimedia technique you know. But the truth is that videos with too many special effects may distract viewers and detract from the content of your message. It may be a cliche that content is king, but the purpose of an effective presentation is to impart your content in a memorable way. A well-placed movie or a sound effect can drive the point home. But badly implemented multimedia will result in the viewer remembering your visual but not your message.
Let's look at this before and after, and let me go ahead and play my slideshow. (Music playing) In this first slide, we used a fancy transition with the sound effect, an animated logo and an animated GIF inside stylized frames and loud music. There's so much going on that it offends the senses. Instead, let's see a well-designed slide. (Music playing) My transition was more subtle, I removed the chime sound, the text has been stylized, the extraneous clipart is gone, and I added an elegant movie as a background.
And not only did I turn the music down to a more palatable level, I also hid the sound icon. My point is that you don't need to use every single wild technique you know. Sample videos and sound effects that are carefully chosen and creatively implemented will get the point across much more effectively. During this course, I'll go over just about every single special effect you can apply to your videos and sounds as well as technical considerations. We'll explore when and why to make those applications. If you throw every cool effect you can at your presentation, your audience will remember you all right, but not for the reasons you want them to.
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