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In Motion: Principles of Motion Graphics, Ian Robinson shares the core concepts and techniques used to create real-world motion graphic elements in Apple Motion. The course starts with finding the initial inspiration for a project and then covers how to bring those ideas to life using the tools in Motion, including type treatments, filters, textures, and lighting. Two projects demonstrating how to animate a title sequence and how to assemble a graphics package are also included. Exercise files accompany the course.
I know finding visual inspiration is usually a pretty subjective thing, as I'm sure that most everyone is inspired by something slightly different. But if you have a creative direction for your project, I've worked out a few different ways I like to come up with inspiration. So let's say I have got a project where I need to create a show-open for interior design. Well, the process I went through is to start by searching online. I searched anything and everything, whether it was leaders of interior design or different materials, and what I ended up doing was actually just grabbing my camera.
This is another thing I really recommend you should do. Grab your camera, go outside, or go to wherever you need to actually go to shoot graphics. For example, I grab my camera and in my house I decided to shoot a bunch of still images that I can incorporate into my design. So if you go to the Media folder, you'll notice there is a Still Textures folder. So if you open that, notice I just went through and took pictures of all different kinds of textures.
As I drag these in here, you can kind of see close-up exactly what each of these different photographs took. And I'm going to actually use these throughout the course to interject into some of our graphics. Now I like using real-world things, because it does add a specific level of detail to what you're creating. But sometimes it helps to actually hear people, and if you want to actually listen to some other leaders in the industry, talk about how they are creative, you might want actually go to lynda.com and go under the Learn by pulldown menu to Creative Inspirations.
There is a whole section of videos where we've interviewed all kinds of industry leaders. So no matter your field, you should actually watch and see what some of these guys do to come up with some of their amazing work. Let me jump back into Motion here for a quick second and I want to talk about online inspiration. A lot of times when I go online, I'll download still images solely as inspiration. Now when you do that, it's really important to save off a separate folder so you have no chance of accidentally incorporating those graphics into your new graphics that you'd be building.
I just like to download them so I can print them out and put them all over the walls and use them as visual inspiration, but not actually incorporate them back into my project. So after watching this, I hope this inspires you to get out from your desk and actually be inspired by the world around you.
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