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Finding visual inspiration

From: Motion: Principles of Motion Graphics

Video: Finding visual inspiration

I know finding visual inspiration is usually a pretty subjective thing, as I'm sure that most everyone is inspired by something slightly different. But if you have a creative direction for your project, I've worked out a few different ways I like to come up with inspiration. So let's say I have got a project where I need to create a show-open for interior design. Well, the process I went through is to start by searching online. I searched anything and everything, whether it was leaders of interior design or different materials, and what I ended up doing was actually just grabbing my camera.

Finding visual inspiration

I know finding visual inspiration is usually a pretty subjective thing, as I'm sure that most everyone is inspired by something slightly different. But if you have a creative direction for your project, I've worked out a few different ways I like to come up with inspiration. So let's say I have got a project where I need to create a show-open for interior design. Well, the process I went through is to start by searching online. I searched anything and everything, whether it was leaders of interior design or different materials, and what I ended up doing was actually just grabbing my camera.

This is another thing I really recommend you should do. Grab your camera, go outside, or go to wherever you need to actually go to shoot graphics. For example, I grab my camera and in my house I decided to shoot a bunch of still images that I can incorporate into my design. So if you go to the Media folder, you'll notice there is a Still Textures folder. So if you open that, notice I just went through and took pictures of all different kinds of textures.

As I drag these in here, you can kind of see close-up exactly what each of these different photographs took. And I'm going to actually use these throughout the course to interject into some of our graphics. Now I like using real-world things, because it does add a specific level of detail to what you're creating. But sometimes it helps to actually hear people, and if you want to actually listen to some other leaders in the industry, talk about how they are creative, you might want actually go to lynda.com and go under the Learn by pulldown menu to Creative Inspirations.

There is a whole section of videos where we've interviewed all kinds of industry leaders. So no matter your field, you should actually watch and see what some of these guys do to come up with some of their amazing work. Let me jump back into Motion here for a quick second and I want to talk about online inspiration. A lot of times when I go online, I'll download still images solely as inspiration. Now when you do that, it's really important to save off a separate folder so you have no chance of accidentally incorporating those graphics into your new graphics that you'd be building.

I just like to download them so I can print them out and put them all over the walls and use them as visual inspiration, but not actually incorporate them back into my project. So after watching this, I hope this inspires you to get out from your desk and actually be inspired by the world around you.

Show transcript

This video is part of

Image for Motion: Principles of Motion Graphics
Motion: Principles of Motion Graphics

41 video lessons · 14450 viewers

Ian Robinson
Author

 
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  1. 13m 59s
    1. Welcome
      55s
    2. Using the exercise files
      1m 37s
    3. Defining motion graphics
      1m 27s
    4. Workflow for creating motion graphics
      4m 49s
    5. Working in real time
      2m 13s
    6. Setting up the workspace
      2m 58s
  2. 7m 49s
    1. Finding visual inspiration
      2m 35s
    2. Listening to imagine
      2m 28s
    3. Using real-time inspiration
      2m 46s
  3. 28m 47s
    1. Essential theories of type
      5m 30s
    2. Shortcuts for previewing and setting type
      4m 41s
    3. Exploring principles for animating type
      6m 38s
    4. Using type as a design element
      11m 58s
  4. 23m 52s
    1. Creating elements with paint strokes
      9m 29s
    2. Building transitions with the Replicator
      5m 37s
    3. Creating transition effects with filters
      8m 46s
  5. 15m 40s
    1. Exploring the use of color in motion graphics
      3m 30s
    2. Creating and using color palettes
      7m 2s
    3. Applying colors to motion graphics
      5m 8s
  6. 15m 6s
    1. Creating textures with generators
      4m 4s
    2. Creating textures for type
      5m 40s
    3. Working with particles to create depth
      5m 22s
  7. 16m 19s
    1. Using material settings to enhance lighting
      5m 51s
    2. Adding final details with lights
      6m 54s
    3. Camera animation techniques for motion graphics
      3m 34s
  8. 22m 19s
    1. Understanding the role of timing in motion graphics
      1m 28s
    2. Creating and using markers to sync animation with audio
      10m 55s
    3. Using audio to drive animation
      2m 45s
    4. Editing techniques for graphics
      7m 11s
  9. 51m 22s
    1. Pitching the style
      3m 5s
    2. Creating elements in real time
      9m 25s
    3. What's next? Storyboards and/or animatics
      9m 32s
    4. Building and animating the title sequence, pt. 1
      6m 44s
    5. Building and animating the title sequence, pt. 2
      9m 8s
    6. Polishing the animation and timing
      13m 28s
  10. 24m 25s
    1. Preparing a map for animation
      7m 40s
    2. Animating and styling a map
      8m 9s
    3. Animating a lower-third graphic
      6m 42s
    4. Creating a bumper animation
      1m 54s
  11. 3m 51s
    1. Finishing a project
      2m 55s
    2. Next steps
      56s

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